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A listing of things going on at the RLB Library and items of interest to the UB community
Showing posts with label case display. Show all posts
Showing posts with label case display. Show all posts
10/18/2017
Scares in the Stacks
2/21/2014
Time to Ragnarok and Roll
Hold onto your hats, Ragnarok is upon us! When designing its case display for February, Langsdale wanted to tip its hat to this catastrophic event foretold in Norse mythology, hence the Scandinavian theme we’ve got going on behind the glass. Ragnarok is the Viking apocalypse according to modern-day Viking scholars, and they have pinpointed February 22, 2014 as the day when certain doom will commence. The wolf Fenrir kills the god Odin to kick things off. Other happenings prognosticated: all other Norse gods (like Thor, Loki and the like) will fall; Ragnarok will be preceded by three consecutive winters (does the really snowy weather we’re having count as three winters worth? Doubtful.); and, the “Midgard Serpent” will emerge from the sea and wrap itself around earth. Yikes!
Well, if all that is true, time is running out for you to enjoy our colorful celebratory case display, featuring reads and flicks about and from Scandinavia. Also on exhibit are decorative items on loan from the personal collection of Circulation staffer Adele Marley (yours truly), such as vintage, teak Viking figures from Denmark; Dala horses from Sweden; Cathrineholm enamelware from Norway; Finel enamelware from Finland; textiles from Finland, Denmark, and that distant realm known as Ikea; and, Thor and Loki toys. Hopefully Ragnarok won't put too much of a damper on your weekend.
Labels:
case display,
collections,
design,
Loki,
Scandinavia,
Thor,
vikings
11/20/2013
JFK 50 Years Later
9/04/2013
2/25/2013
New Library Display, World War I Photographs
Over there, over there
Send the word, send the word over there
That the Yanks are coming, the Yanks are coming
The drums are rum-tumming everywhere
World War I, 1914-1918
The Langsdale Library invites everyone to see authentic photographs from World War I. Staff member Brian Chetelat has shared items from his great-uncle Pat (Patrick Murphy) who served in the US Army from 1914-1919. He was exposed to gas in France and only lived into his early forties, dying from tuberculosis. Here is an account from my father, John D. Chetelat, Sr.'s, journal where he talks about his uncle Pat:
2/11/2013
Tomes About Toys
Feeling playful? To
dovetail our February case display theme—vintage toys—Langsdale has some
particularly juicy reads in its collection about invention and the business of
playthings. The books Barbie and Ruth by Robin Gerber, and Toy Monster by Jerry Oppenheimer are specifically about
Mattel, Inc., the California-based powerhouse responsible for such iconic toys
as the Barbie doll and Hot Wheels miniature cars.
Barbie and Ruth is
a biography focusing on the life of Ruth Mosko Handler, who, along with her
husband Elliott Handler, founded Mattel in the late 1940s. She is most famous
worldwide for her creation of Barbie, a perennially popular fashion doll that
debuted on the market in 1959. While Elliott Handler was a gifted artist,
designer, and toy developer, business-savvy, hard-charging Ruth provided the
impetus that got Mattel—the entire company, mind you, not just Barbie—off the
ground. Mattel stepped into the toy biz at just the right time, as baby boomers
became Mattel’s primary demographic, and children and their parents were
clamoring for a never-ending supply of new and novel playthings. Eventually
Ruth took a gamble on buying year-round advertising (unheard of at the time—previously,
most toy advertising was confined to the holiday season only) on the Mickey
Mouse Club, which debuted in 1955. Genius move: Mattel’s sales skyrocketed.
A few years later, despite a nearly unanimous chorus of (mostly
male) colleagues and experts advising Handler against marketing the busty
Barbie doll (most dolls on the market were baby dolls, encouraging girls in
traditional wife-and-mother role-play), Ruth forged ahead with Barbie. She was
convinced that the tiny “teen fashion model” reflected the aspirations of little
girls everywhere, and that the doll provided a blank screen upon which they
could project their fantasies of adulthood.
Gerber’s book doesn’t shy away from discussing the
competitively-charged ruthlessness of the toy business and even of Ruth Handler
herself, but Oppenheimer’s Toy Monster
goes one step further, pitting Handler against Barbie’s other alleged creator,
eccentric engineer and inventor Jack Ryan, in a high-stakes game of corporate
one-upmanship. Ryan, the designer of the
Sparrow and Hawk missiles for his former employer Raytheon, was hired by Mattel
for his design savvy and facility with space-age materials. He retooled the
German Bild-Lilli doll into Barbie (Bild-Lilli was the blueprint on which
Barbie was based, which resulted in some litigation between the doll’s German
makers and Mattel), made revolutionary talking mechanisms for dolls such as
Chatty Cathy, and improved upon the designs of Mattel’s largest toy car competitor
with the invention of the Hot Wheels line of miniature cars. Mattel was so reliant on Ryan’s many patents that
Ruth became uncomfortable with the power he wielded, as well as and the vast
sums that Mattel had to pay him. Eventually
Handler found a way to make Ryan’s patents obsolete so that the company wouldn’t have
to compensate him. Handler’s reign at
Mattel ended in 1974, after she was charged with securities fraud and nearly
bankrupted the company.
Both of these books are a fascinating glimpse into the inner workings of the toy biz. Even if you aren’t a fan of Barbie, it’s fun to read about the art and business of invention—particularly when the protagonists have a reputation for playing dirty.
Labels:
barbie,
Book recommendations,
case display,
dolls,
mattel,
toys
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